eXp and 'Undercover Billionaire' star Grant Cardone team up!

Dated: April 9 2021

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eXp and 'Undercover Billionaire' star Grant Cardone team up!

Cardone will develop sales training material that will be used across eXp's brands. Agents at the brokerage will also get access to the sales guru's own learning content


The deal will see Cardone develop sales-oriented “content” for eXp agents, according to a statement from eXp parent eXp World Holdings. Cardone will also headline at eXp events, while members of eXp will get access to Cardone’s “Cardone University” sales training materials.  The training content Cardone develops will be deployed across all of eXp’s brands, including Virbela, which produces the brokerage’s virtual world.

 Inman first reported on a possible partnership between eXp and Cardone in early February. At the time, eXp founder Glenn Sanford and Cardone had discussed working together during conversations on discussion app Clubhouse. Listeners shared excerpts from those conversations on social media, though few details were ultimately available and Cardone had merely said in the talks he was excited about “disseminating eXp.”

Sanford was similarly enthusiastic Wednesday, saying that his company is “committed to investing in our network of over 50,000 agents with the best tools and resources to be successful.”

“Having Grant as an extension of the eXp Realty agent development team,” Sandford continued in the statement, “along with the tools, challenges and mastermind opportunities that Grant and his organization has developed, we will be providing new ways for agents to ‘10X’ their mindset and their overall businesses.”

Originally published on Inman

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Rob Dietrich

Whether you are buying, selling, building your dream home or finding your next investment property, you have a lot riding on the performance of your Real Estate professional. Since market conditions c....

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